WebPRpro university

Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime . . .

that's the inspiration behind WebPRpro U

We are big believers in education and information sharing, so we’re opening up our files (as well as persuading some friends who are experts in their fields) to offer a wealth of proven and highly effective PR and Web marketing tactics – just like the pros use at PR and SEM firms.

Our low cost, information-packed teleseminars and webinars are presented by experts in public relations, marketing, Website and search engine marketing. Each class is designed to help our customers learn how to affordably and effectively improve their ability to communicate with target audiences and reach their business goals. Plus, many include templates and take-aways you can use on your own.

WebPRpro U teleseminars and webinars include:

pr 101 – The basics you need to know to increase your reach and credibility online and off with the latest in public relations and search marketing! A 50 minute session plus Q & A. $115 (complimentary with the purchase of either WebPRpro Essentials or Premium Programs)

Learn:

• How the Internet has changed the way we do PR and how entrepreneurs and businesses benefit
• Why you don’t need a PR firm to get attention in the media
• How press releases and online media can help you define your brand
• Recommended schedules and practices that will help you gain visibility for your business with target audiences.

branding and positioning your business – this mission-critical class will help you to define your key messages and refine your differentiators to take market share away from competitors! Taught by experts who have helped numerous successful companies to position themselves, define taglines and hone messaging to be clear and concise, this 50 minute class will teach you ideas you can use to home in on the best ways to communicate your business and product strengths. $150 for 50 minute session plus Q & A.

Learn:

• What branding and positioning are
• What research you should do to compete in your marketplace
• What taglines do for a business and how to use them
• What questions to discuss with your executive team to tighten up the company’s messaging
• How to conduct your very own positioning session

pitch the media like a pro – presented by public relations pros who have pitched and landed stories with hundreds of local, trade and national media outlets. A 50 minute session with Q & A. $115 (Discounts for Premium Program customers apply).

Learn:

• How to formulate a spot-on media pitch
• The dos and don’ts of contacting the media
• What is a good story hook and what’s NOT

winning PR tactics at tradeshows - How to formulate and execute a powerful public relations strategy at a tradeshow or conference. You will learn how to rise above the noise and stand out at the next tradeshow you attend. Maximize the costs of attending shows and take advantage of media attending and covering the event. A 50 minute session with Q & A, $115. (discounts for premium program customers apply).

Learn:

• How to issue news that will resonate with show attendees
• How to find out what media are attending and how to approach them for appointments at the show or conference.
• What to present and expect when you land appointments with the media
• Templates for schedules and briefing books supplied to each webinar participant at no extra charge.

SEO 101 - The basics you need for Search Engine Optimization. How to edit your website to get noticed by search engines, the media and your customers. Our SEO and SEM (Search Engine Marketing) experts will teach you the latest internet tools and online marketing techniques to boost your visibility online. A 50 minute session with Q & A, $115. (Discounts for premium program customers apply).

Learn:

• How to increase keyword density on pages, descriptions and meta tags
• How to use online directories to your advantage
• How to write headlines, first sentences and page copy that will enhance your SEO
• What your Website’s internal URLs should be and why

Click here for scheduled classes.